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Pop up stands are probably the most practical and cost effective way to create impact and get your message across for all kinds of promotions – including trade shows, exhibitions, conferences and even retail displays. But how can you choose the right pop up stand to match your requirements? Well the first thing you need [...]

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Product DescriptionOver the years, Boone and Kurtz’s CONTEMPORARY MARKETING has proven to be the premier teaching and learning solution for principles of marketing courses. With each groundbreaking new edition, this bestseller only grows stronger, building on past milestones with exciting new innovations. The all-new Fourteenth Edition continues the Boone and Kurtz tradition of delivering the [...]

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