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ISBN13: 9781599181530
Condition: NEW
Notes: Brand New from Publisher. No Remainder Mark.

Product DescriptionHow to Get Started with Guerrilla Marketing “Jay is a genius. Now you can be one too. Just do what he and Jeannie [...]

Filed under: Marketing and Advertising | 5 Comments »

ISBN13: 9780136009986
Condition: USED – ACCEPTABLE
Notes:

Product Description Kotler/Keller is the gold standard in the marketing management discipline because it continues to reflect the latest changes in marketing theory and practice. Topics covered include brand equity, customer value analysis, database marketing, e-commerce, value networks, hybrid channels, supply chain management, segmentation, targeting, positioning, and integrated marketing [...]

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Product DescriptionM:MARKETING is the newest Principles of Marketing textbook on the market, and was created with students’ and professors’ needs in mind. The content is the same as in the hard bound Grewal/Levy 1/e, except that a few of the chapters are combined. Students receive a cost-effective, easy to read text complete with study [...]

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ISBN13: 9780470100349
Condition: NEW
Notes: Brand New from Publisher. No Remainder Mark.

Product DescriptionAffiliate Millions For more than a decade, the Internet has allowed people to make substantial amounts of money on both a full-time and part-time basis. Today, with even more online opportunities available than ever before, you can achieve [...]

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ISBN13: 9780470499313
Condition: NEW
Notes: Brand New from Publisher. No Remainder Mark.

Product DescriptionStop pushing your message out and start pulling your customers in
Traditional “outbound” marketing methods like cold-calling, email blasts, advertising, and direct mail are increasingly less effective. People are getting better at blocking these interruptions out using Caller ID, spam protection, TiVo, etc. People are now [...]

Filed under: Marketing and Advertising | 5 Comments »